27/06/2010
Of the superiority of the Can over the Bottle
In Thailand, glass bottles are still returnable, against a fee.
This leads to a serious packaging problem for drinks coming in bottles : if you buy a bottle of, say, Pepsi on the street, the merchant will pour the drink into a bag, give you a drinking straw, and keep the bottle!
It can be... surprising the first time one come across this habit. ^^
Concrete proof :
Needless to say this is not good news for all the brands out there who spent a lot of money marketing and branding their pretty glass bottles… In Thailand at least, they should have gone for plastics ones, or cans!
This leads to a serious packaging problem for drinks coming in bottles : if you buy a bottle of, say, Pepsi on the street, the merchant will pour the drink into a bag, give you a drinking straw, and keep the bottle!
It can be... surprising the first time one come across this habit. ^^
Concrete proof :
Needless to say this is not good news for all the brands out there who spent a lot of money marketing and branding their pretty glass bottles… In Thailand at least, they should have gone for plastics ones, or cans!
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment